About Us

Jade Coast was built with the vision of being fun, free, and fashionable. We want this to be a community where we can be free and true without any judgements. Jade Coast is big on self love, self care, and positivity! We want you to wear our accessories but we want you to wear the most important accessory of all; your confidence!

Jade Coast was started in August of 2021. The owner Crystal Southard created Jade Coast because she always wanted to be a business owner and after a minor heart attack and a stroke, she decided now was the time to take the plunge. Jade Coast is a growing community and we love taking part in a variety of events around town to meet you and other great local talents! 

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